Growums plants knowledge and grows fun through garden kits for kids. They offer single gardens for homes or larger quantities for classrooms, both with a digital learning platform. Additionally, through the help of sponsors, they provide full classroom learning kits at no cost to schools.
Growums had an existing logo and cartoon characters that needed to be incorporated, but the went through a full redesign. Chickadee Designs developed…
✅ Full scale branding with style guide
✅ Hundreds of assets (patterns, stickers, icons)
✅ Website redesign
✅ Digital learning platform creation and design
✅ 90+ print piece classroom kit (teacher guide, student workbooks, learning cards, posters)
✅ 50+ short learning videos
✅ Case study infographic report
Original logo and selection of characters that needed to remain in the rebranding process.
STEAM Icon Development
Selection of pages from the branding guide.
Classroom lesson kit with 90+ print pieces.
Main website and login learning platform redesign.
Selection of pages from the Michigan Pilot case study infographic report.
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